While there are a lot of great products and services in the marketplace I think that as a whole we need to get back to focusing on the basics. Answering your phones within a few rings when someone calls, following up on emails, creating greater consistency and quality in your online marketing efforts, following up with existing customers, and more. By figuring out how to seamlessly manage these most basic fundamentals you will be amazed at how all of the pieces seem to come together. Call your competitors, go visit their store; get a feel for why your top competitor is #1 in your area. What are they doing that is so different? Is it because their cars are better than yours? Are their sales people better than your sales people? I think you will be amazed to see that when it comes down to it…they are doing the basics just a little bit better. Show your customers and potential customers what makes your store remarkable. Go the extra step to ensure that your store is presented online in a way that makes people want to pick up the phone and call you. Everything that you do at both your physical location and your virtual location reflect how people view your store. Again, take a step back…look at things from the outside in and make sure your phones never go unanswered.

One of the great things about working with Liquid Motors is that we stay on top of what you are and are not doing. Whether it is testing out your 800 numbers to make sure they are ringing to the right place or ensuring that your staff is up to date and trained on the latest Internet trends or advances to our system, we understand that if you aren’t answering your phones, or using your tools to their fullest you won’t be successful and in turn WE won’t be successful either.

To learn more about what it takes to get back to the basics and gain greater control of your online marketing efforts give us a call as we would be more than happy to help.

Liquid Motors Internet Marketing Help Line: 1-877-573-6877

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