There is a new Google feature out called +1 that is similar to the “like” feature on Facebook. If you have not seen it yet, you should definitely check it out. You can get the info you need at You place the code on your website so that someone who likes your content can recommend it on Google search. As Google crawls the pages on your website, the +1 information can be picked up. Then when someone is searching on Google and find your page, they will see how many recommendations you have. This can visually make you stand out and possibly lead to click through to your site. I would definitely recommend placing the +1 feature on the home page of your website as well as the vehicle details pages. Who knows where this will go, but if it will ultimately give your website more relevance in searches, then it’s time to jump on the bandwagon.