To say that Smart phones have changed the way consumers shop is completely FALSE.

 

Smart phones have completely revolutionized the way consumers shop. They are everywhere buyers go. Whether at home, in their car, plane, store, coffee shop, beach, mountain top…you name it people simply do not leave home without these “mobile computing devises”.

 

According to Google 66% of all smart phone users access the Internet on their smart phone at least once a day and 57% perform some sort of search.

 

So with that said it is even more important than ever that your dealership is optimized for this ever growing community of “mobile shoppers”. Just like it is important that the desktop version of your dealer’s website is easy to navigate and quick to load, the mobile version of your website is no different.

 

In fact according to a Compuware study on “What Users Want fromMobile” in 2011, 71% of users expected a mobile site to load as fast as a desktop site. In this same study 57% of the respondents said that they would NOT recommend a business with a bad mobile site!!

 

23% of these adults have cursed their phone when a site doesn’t work.

 

My recommendation is that you visit the following website and take the test for yourself. It is completely FREE and I feel it will be a true eye opener for many:

 

http://www.howtogomo.com/en/d/test-your-site/#gomo-meter

 

For questions about how Liquid Motors can help your potential and current customers “not curse at your website” give us a call. We would be more than happy to help.

Advertisements